How Much Do You Pay to Your Financial Advisor in 2023?

In this video Matt explores the factors involved in determining the appropriate compensation for a financial advisor. He emphasizes the value and expertise that advisors bring, considering their qualifications and experience as key factors in setting fees. The complexity of financial advice required and the range of services provided also influence the compensation structure.

So how Much Do You Pay to Your Financial Advisor?

When it comes to managing your finances and building long-term wealth, working with a financial advisor can be beneficial. However, it’s important to understand the costs associated with their services. While you may be aware of commissions and annual fees, there are additional expenses that can impact your overall investment returns.

This article aims to shed light on the various costs you may encounter when working with a financial advisor and the importance of evaluating these expenses to ensure your money is working efficiently for you.

  1. Commissions and Annual Fees:

One of the primary costs associated with financial advisors is commissions. These fees are charged for the use of their services or for specific funds included in your investment plan. Additionally, advisors may also charge an annual fee to have a plan in place and work with you. It’s essential to understand these charges and evaluate whether they align with the value you receive from your advisor.

  1. Internal Expenses of Mutual Funds:

When investing in mutual funds, there are internal expenses known as 12b-1 charges. These costs are not immediately apparent unless you review the fund’s prospectus, which outlines its operations. The 12b-1 charges cover the marketing expenses of the mutual fund company. Surprisingly, as an investor, you may end up shouldering the marketing costs by owning that fund. Understanding these hidden expenses is crucial for making informed investment decisions.

  1. The Cost of Advice:

Financial advisors can provide value by offering advice and guidance tailored to your financial goals. This advice-based or fee-based side of the business focuses on building a partnership and helping you navigate market fluctuations effectively. By paying an annual fee to an advisor, you gain access to their expertise and proactive communication. This type of advisory relationship aims to add value to your financial plan and achieve your goals.

  1. Evaluating the Relationship:

Regardless of whether you work with a retail or a wholesaler fee-based advisor, it’s crucial to remember that it is your money, and you have control over the situation. You have the power to hire or fire a financial advisor based on their ability to add value to your financial journey. A successful advisor understands the importance of enhancing their clients’ bottom line and works towards building a long-term beneficial relationship.


As you embark on your financial journey to build and grow wealth over time, it’s essential to be aware of the costs associated with working with a financial advisor. Beyond commissions and annual fees, you should consider the internal expenses of the funds recommended by your advisor. Additionally, evaluating the value-add and advice-based services provided by your advisor is crucial to ensure your money is working effectively and cost-efficiently.

By understanding these essential elements and taking an active role in managing your finances, you can maximize your investment returns over the long term. Remember, the ultimate goal is to secure consistent growth, mitigate market downturns, and accomplish your financial objectives throughout a 20 to 30-year horizon.

Also read: 5 Critical Mistakes To Avoid When Planning For Retirement


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